From Basics to Pro Level

Become an Expert of Google Ads

A step-by-step course to help you run profitable campaigns, generate quality leads, and scale with confidence

-with Syed Saqib

Founder of Performance Marketing Agency - Nesfity Media

Demand for Google Ads Professionals

Job opportunities

  • Performance Marketing Roles
  • Google Ads Specialist
  • Freelance Media Buyer
  • Growth & Digital Marketing Roles
  • For Business and Startups

Demand

High and Growing Demand

Businesses across industries are actively seeking skilled Google Ads professionals who can generate leads, drive sales, and deliver measurable ROI. Google Ads remains one of the most in-demand paid marketing skills globally.

Salaries

The demand for Google Ads professionals is increasing rapidly as businesses shift more budgets toward performance driven advertising. Companies want marketers who understand keywords, bidding, tracking, and conversions, not just theory.

Our online Google Ads course helps you build a skill that is relevant across industries like e-commerce, education, real estate, SaaS, healthcare, and local services. Whether you want a job, freelance clients, or better results for your own business, Google Ads is a core skill.

By learning Google Ads the right way, you open doors to consistent income opportunities, flexible work options, and long-term career growth in digital marketing.

Do you Struggle

to make your Accounting career global?

Limited Growth Opportunities

Struggling to stand out in a competitive job market without globally recognized credentials.

Lack of In-Demand Skills

Missing advanced financial, analytical, and leadership skills that top employers expect today.

Uncertain Career Direction

Confused about the right path to secure high-paying, stable, and future-proof job roles.

That's why we created

a mentorship batch

to help you achieve global opportunities

Google Ads Course Curriculum

Duration: 45 Days | Online | Practical Training

The Google Ads course is designed to give you practical, job ready expertise in running profitable Google Ads campaigns. Whether you are a freelancer, student, working professional, or business owner, this course helps you understand how Google Ads actually works in the real world.

You will learn how to plan, launch, optimize, and scale campaigns focused on leads and sales. The training is practical, easy to follow, and aligned with current industry requirements so you can confidently manage ads for clients or your own business.

  • Introduction to Google Ads platform
  • Google Ads account creation and setup
  • Google Ads auction, network, Ad Rank, and Quality Score
  • Understanding account structure and hierarchy
  • Key metrics and account navigation
  • Search campaign overview and setup
  • Keyword research and selection process
  • Keyword Planner tool usage
  • Understanding user search intent
  • Keyword match types
  • Negative keywords and lists
  • Search terms report and optimization
  • Google Ads ad formats overview
  • Responsive Search Ads
  • Dynamic Search Ads
  • Responsive Display Ads
  • Call Ads

Ad Assets and Extensions

  • Sitelink extension
  • Call extension
  • Callout extension
  • Location extension
  • Structured snippet extension
  • Price extension
  • Promotion extension
  • Lead form extension
  • Business name and business logo

Advanced Ad Customization

  • Keyword insertion
  • Countdown customization
  • Location insertion
  • Bidding strategies overview
  • Manual CPC
  • Enhanced CPC
  • Maximize Clicks
  • Maximize Conversions
  • Maximize Conversion Value
  • Target Impression Share
  • Target CPA
  • Target ROAS
  • CPM bidding
  • CPV bidding
  • Google Display Network overview
  • Display targeting methods
  • Affinity audiences
  • In-market audiences
  • Demographics and detailed demographics
  • Life events
  • Topics
  • Placements
  • Display keywords
  • Custom audiences
  • Combined audiences
  • Conversion tracking fundamentals
  • Website conversion tracking setup
  • Phone call conversion tracking
  • Buttons Tracking
  • Attribution models and measurement
  • Remarketing overview and use cases
  • Audience Manager
  • Website remarketing
  • YouTube remarketing
  • Customer list remarketing
  • Custom combination audiences
  • Google Analytics based audiences
  • YouTube ads overview
  • Skippable in-stream ads
  • In-feed video ads
  • Video discovery ads
  • Bumper ads
  • 15 second non-skippable ads
  • Ad sequence campaigns
  • Target frequency campaigns
  • Audio ads campaigns
  • Shopping ads overview
  • Google Merchant Center account setup
  • Product feed basics
  • Shopping campaign creation and optimization
  • Performance Max overview
  • Asset creation and audience signals
  • Performance Max campaign setup
  • Optimization best practices
  • Understanding business goals and KPIs
  • Media planning fundamentals
  • Budget allocation across campaign types
  • Lead and sales estimation planning
  • Cost per lead and ROAS forecasting
  • Using Keyword Planner and Performance Planner tools
  • Creating a practical Google Ads media plan

• Number of Exams: 3 parts
• Format: Computer-based multiple-choice questions
• Duration:
• Part 1: 2.5 hours (125 questions)
• Part 2: 2 hours (100 questions)
• Part 3: 2 hours (100 questions)
• Passing Score: 600/750 (80%)
• Exam Window: Available year-round via Pearson VUE test centers

Premium Features of the Google Ads Course

Google Ads Training Highlights

Expert Trainer: Syed Saqib

Learn Google Ads directly from Syed Saqib, a performance marketer who actively manages Google Ads for real businesses. The training is based on live campaign experience, not theory.

Practical, Results Focused Learning

The course covers Google Ads from basics to advanced strategy with real use cases. Every concept is explained with clear examples and practical workflows.

1:1 Mentorship Sessions

Get direct access to the trainer for doubt clearing and guidance on campaign strategy, freelancing, or running ads for your own business.

Real World Campaign Approach

Learn how to plan budgets, choose the right bidding strategy, track conversions, optimize campaigns, and scale based on data.

Flexible Online Learning

Live online sessions with recorded access, suitable for freelancers, students, working professionals, and business owners.

Complete Google Ads Skillset

From account setup and keywords to remarketing, tracking, and media planning, this course helps you manage Google Ads confidently from start to finish.

Students & Beginners

Perfect for beginners who want to learn Google Ads from scratch and start a career in digital marketing.

Working Professionals

Professionals who want to upskill, switch roles, or add Google Ads to their existing skill set.

Business Owners & Freelancers

Those who want to run Google Ads for their own business or offer Google Ads services to clients.

Meet your Mentor

Syed Saqib Ali

Performance Marketing Expert
Founder of Nesfity Media

With over 6+ years of experience managing Google Ads, Meta Ads, and LinkedIn Ads for multiple industries, helping businesses generate high quality leads and consistent sales.

As an agency founder and active performance marketer, Saqib teaches Google Ads based on real campaign data, live account experience, and proven frameworks. His training focuses on clarity, execution, and understanding how Google Ads actually works in real business scenarios.

Known for his simple teaching style and practical approach, Saqib breaks down complex Google Ads concepts into easy to understand steps, making the course suitable for beginners, professionals, and business owners.

Syed Saqib Ali

Performance Marketing Expert
Founder of Nesfity Media

Frequently Asked Questions

The CIA (Certified Internal Auditor) is the only globally recognized certification for internal auditors, awarded by the Institute of Internal Auditors (IIA). It validates your expertise in internal audit, risk management, and corporate governance.

Our CIA course is ideal for finance and accounting students, CA/CPA/ACCA aspirants, audit professionals, and working individuals seeking to specialize in internal auditing and compliance.

The CIA exam is divided into three parts:

  • Part 1: Essentials of Internal Auditing
  • Part 2: Practice of Internal Auditing
  • Part 3: Business Knowledge for Internal Auditing
  1.  

A bachelor’s degree is generally required. Final-year students can start the course, and you’ll need relevant work experience to earn the certification. Our team at AKPIS will guide you through the eligibility and registration process.

Absolutely. The CIA credential is accepted in over 170 countries and is highly valued by multinational companies, Big 4 firms, government organizations, and financial institutions.

Most AKPIS students complete the course in 6 to 12 months, depending on their pace. Our structured study plan and mentor guidance help accelerate your preparation.

At AKPIS, we offer expert-led live classes, recorded sessions, study materials, mock tests, and one-on-one mentorship to help you stay focused and exam-ready.

You can work as an Internal Auditor, Audit Manager, Risk Analyst, SOX Compliance Officer, or Governance Specialist in global corporations, consulting firms, banks, and the public sector.

With the right guidance and preparation from AKPIS, many students clear the exams on their first attempt. Our mock tests, concept-based teaching, and doubt-clearing sessions ensure you stay on track.

Yes, AKPIS offers flexible online learning options, including weekend and evening batches. You can access live classes, recordings, and study resources from anywhere.

TESTIMONIALS

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